I've wanted to be a designer since I started drawing cars at age 6, and use it as a means to improve people's lives in ways small and large. I've worked on toothbrushes for kids, Mission Control for NASA, and everything in between: physical products, digital ecosystems, and services. Over the years I've broadened my scope to user research and strategy, workshop facilitation, and product management, including overseeing Agile teams and bringing products to market at scale.

Most of my career has been in design and innovation consulting, including 10 years in leadership roles at the global consultancy frog design, building up the strategy and user research capabilities there. After frog, I went in-house to work on new product development end-to-end at Financial Engines, a mission-driven fintech firm that helps everyday people with planning for retirement.

Writing & Speaking

My thinking on innovation, design, and business has appeared in publications as diverse as Harvard Business Review, Cnet, Metropolis, and Form, and I've spoken at conferences and given workshops worldwide. In addition to teaching for several years at the California College of the Arts, I've been a guest lecturer at the Haas School of Business at UC Berkeley, the IESE Business School in Barcelona, and ENSCI in Paris.

Based in Baltimore, Serving the World

After 20+ years of living and working in the San Francisco/Silicon Valley area, my home base is now Baltimore, Maryland. In my spare time I do photography, cook, and collect vintage Olivetti typewriters (amongst other classics), which I write about on my site Mass Made Soul.


BFA in Industrial Design with High Distinction from California College of the Arts in San Francisco. I was named in the top 100 most distinguished alumni of the school’s first 100 years.

MA in Humanities from University of Chicago, in an interdisciplinary program where I combined sociology, ethnography, anthropology, cultural theory and art history.