Designing the New BMW 7-Series

Sculpting clay on the 2009 BMW 7

Here’s an outstanding series of photos describing the design development for the new 2009 BMW 7-Series. It shows step by step from drawing to renderings and clay how the exterior and interior of the car have been refined. In particular there is a lot about the clay process, which is unique to automotive design. Even in this day and age of CAD and 3-D goggles, there’s nothing like seeing a car physically represented at full scale with masterfully crafted clay.

The BMW Group’s process of designing a new vehicle and finding the ideal shape is based on a concept of keen competition. In the development of each new model, several design teams compete with one another in their design of the exterior and interior in a truly creative contest. Made up of designers and modellers, the teams then, in the second phase of the design process, complete models in original, 1:1 size clearly showing the aesthetic harmony of the car’s proportions and surfaces. To do this they use a simple but very important material in the design process - clay.

I wasn’t a big fan of the last 7-Series (though the roof profile and side glass had great lines and proportion), but from the little you can see on this one it looks like the 2009 model could be very interesting and elegant.

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Comments

[Mohammed]

Introduced in September 1961 at the Frankfurt Motor Show, the 1500 was produced from 1962 through 1966. In 1963, the nearly bankrupt BMW was able to pay its first dividend in 20 years due to increased sales thanks to the popularity of the 1500. It was replaced in 1964 by the 1600, but it was still made available in markets where higher capacity engines meant increased taxation. It was able to achieve 80 hp (59 kW). The 1961 1500 was the first car to feature the Hofmeister kink in the C-pillar.
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Mohammed

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