The Truth About Advertising

A great ad. (Thanks to ExperienceCurve for the lead).

 


Supposedly this is partly inspired by a recent article in BusinessWeek’s Innovation feature, but I have to say that the article itself is pretty much a derivation of the Cluetrain Manifesto from, oh, 8 years ago.  That doesn’t make it a bad article (it makes points worth repeating), but Innovation itself should living up to its name and pushing the edge more.